CSR in Short

To all of you who do not really know what Corporate Social Responsibility :

We invite you to watch this short video where Michael Hastings, Global Head of Citizenship & Diversity at KPMG, LLP tries to explain the content and goal of this very abstract expression.

For further information you can also read my class mate’s blog post introducing CSR.

“CSR is an approach to find innovative and proactive solutions to societal and environmental challenges, and by that, trying to combine the interests of different parties to a fair compromise

Whereas some people misuse and exploit the benefits CSR offers a business, we think, CSR should rise out of philanthropic or ethic convictions, but making profit out of it is so hypocritical and insincere.

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2 Comments

  1. Great photo in the header, where did you find it?

    Reply

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