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Last Tuesday Israel Fashion Week hit the runway and famous international designers like the Italian designer Roberto Cavalli waved to the crowds of fans lining the catwalk. Thousands attended the three-day extravaganza to find out what to wear in spring 2012!

We love fashion! We love clothes!

We spend a lot of time and money on creating the perfect outfit.

I KNOW my wardrobe is full… i STill don’t have anything to wear!!!

The most important for us as consumer usually is that clothes are good-looking, easy to handle and not too expensive. However have we ever thought beyond that point of view? Clothes should not only be fashionable and beautiful they should also be skin-friendly, good for our health and environment-friendly! (more…)